News of the Day

‘MAPLE BLONDIE’ IS BEN & JERRY’S NEWEST FLAVOR -NAMED FOR SNOWBOARD CHAMP HANNAH TETER

by Craig Altschul

Two Vermont icons have joined forces to have fun and help others as the world spins toward the 2010 Olympic Games in Vancouver, according to OnTheSnow.com.

Ben & Jerry’s, Vermont’s legendary ice cream makers, have launched a new flavor named after Hannah Teter, gold medalist in snowboarding halfpipe at the 2006 Oympics in Torino, Italy. Proceeds from sales will benefit Teter’s charity, Hannah’s Gold, which supports humanitarian projects in Kenya. “Maple Blondie” is a maple ice cream with blonde brownie chunks and a maple caramel swirl. “Growing up in Vermont and making maple syrup with my family was very special, so selling maple syrup to help others is an amazing opportunity… we fit perfectly.” You can check out Hannah’s Web site (http://Hannah’sGold.com) for more information. Better yet, try the new flavor while you’re reading.

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Craig Altschul

About Craig Altschul

Craig Altschul is Editorial Director of SnoCountry.com. He is a veteran snow journalist, having covered the sport for more than 40 years. His syndicated snow sports humor column, Ski Tips, ran in newspapers across the country for 20 years. He was Global Editor-in-Chief for OnTheSnow for 12 years and has written for a variety of magazines and newspapers. Altschul is past president of both the Eastern Ski Writers Association and the North American Snow Journalists Association.

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